5 October 2009: Research carried out by the CIPD has indicated that organisations have continued to invest in Coaching despite the downturn. The Taking the Temperature of Coaching survey indicated that more employers (90%) are using coaching than might be expected in the economic current economic climate.

John McGurk, CIPD adviser, learning and development, said “Instances of coaching revealed by the survey were higher than expected with 90% of organisations doing it. This is a reflection of less money for training”. He continued that the survey may also reflect a reappraisal and re-labelling of other management practices. A majority of survey respondents (70%) said that they have increased or maintained their coaching spend. Most coaching was for performance management and leadership development. There is now a trend towards performance-based coaching.”

The survey found that a majority of organisations evaluate the impact of coaching. Globis is experiencing a surge in the number of coaching assignments it is undertaking. Globis is also providing more training for people who want to become accredited coaches as part of its ILM Accredited courses.    

To view more on the CIPD research, please click here: